Creative Strategy

Boost conversions with effective marketing campaigns run by strategic and data-driven creative.

How

What We Do

We never rely on guesswork, our creative strategy is built on a systematic approach that ensures there’s a consistent flow of strategically backed data to test.

Personalized Ads

We don’t shoot our shots blindly, we create ads based on extensive research. They have a clear target audience and purpose to influence consumer behavior in your favor.

Hypothesize. Test Scale

Every ad teaches us something new about your audience. We turn those insights into fresh hypotheses, test them in the next creative, and continuously optimize your campaigns for stronger performance over time.

Always Improving. Always Optimizing

We work in a continuous loop of testing and refinement, optimizing every element of your ad creative to drive higher-performing marketing campaigns.

Constant Testing

We remove performance blockades from your ad campaigns by testing, testing and some more testing. New angles, formats, styles and hooks, until we find what scales.

Client Review

Discovery

Telenor Case Study

“The best part of my role as the Director at Shadow Shift Solutions is meeting with inspiring entrepreneurs and marketing leaders like yourself. There is no selling on these calls. We’ll take the time together to dive deep into your business so I can understand your company’s growth goals and scope out whether my team at Shadow Shift Solutions is the best fit to help you achieve these.”

Name of Director

___________ Director @ ShadowShiftSolutions

FAQ's

Frequently Asked Questions

Here’s the answers to the questions we get asked regularly.

A creative strategy entails planning and execution of a guide designed to help you continuously improve your ads creative and achieve performance marketing targets.

Yes, there are 3 different kinds of creative strategies. 

Narrative based strategies - uses stories to engage audiences

Emotions based strategies - evoke emotions 

Value focused strategies - highlights the benefits of a product or service 

Identify target audience 

  • Define unique value of your brand 
  • Create a key message for your brand 
  • Develop a creative concept
  • Execute a creative design